Sunday, March 29, 2009

Sun's Future

Rumors on IBM about to acquire Sun has taken Sun's stock up recently. The idea of Sun being acquired were running around already for some months when Sun's stock was dropping to 10$ (e.g. here, from August 2008). Today Sun is traded back at about 8$, after jumping more than 60% in the past two weeks.

When Jonathan Schwartz, Sun's CEO,
announced the change of Sun's ticker from SUNW to JAVA, at August 23rd 2007, that was the beginning of the end. The price of the stock was around 19$ then, after visiting 253$ (!!!) seven years earlier. The main problem is that unlike Microsoft or IBM, Sun never succeeded in making money out of software. They had a history of starting software products and then shutting them down, and they never really cashed the success of Java. Sun is a company with technical excellence and innovative spirit, but for the benefit of itself and of the software market, it shall find its place within a company that knows how to cash out these qualities.

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May 2009:
Well, by now we all know that it was Oracle eventually to buy Sun. Still keeping the above relevant. I'm surly wishing all the best for this couple. And for IBM as well of course.
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1 comment:

Anonymous said...

nope, main problem was mcnealy focused on sparc, schwartz focuses on software/x86. legacy is killing them, same with reliance on big banks. not sure I'd bleme the ticker symbol!!!!